Eclat: identity for a global textile and apparel maker

Founded in 1977, Eclat makes functional athletic fabrics and apparel with the world’s most recognised lifestyle brands. We helped them rethink their communication strategy to focus on development, technology and research labs. We then introduced a new visual identity and logotype to signal a reliable and a modern technology-led company.

Principal Designer: Maxwell A. Davis
Design/Agency: StudioTBT
Client: Eclat Textile Company, Year: 2017~

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